Now that celebrity cameos are just "table stakes" for a Super Bowl ad, AB&C Chief Creative Officer Steve Merino said simplicity - or self-awareness- shone this year.
WILMINGTON – The greater Philadelphia region woke up Monday morning with the lingering disappointment of the hometown Philadelphia Eagles losing Super Bowl LVII to the Kansas City Chiefs, and the […]
WILMINGTON – Sunday’s Super Bowl advertisements served up a super-sized portion of celebrities that left viewers a bit disoriented in the messaging as companies clearly moved past the pandemic and […]
WILMINGTON – In a year when companies had to weigh the $5.5 million cost of a 30-second Super Bowl advertisement amid a global pandemic and economic slowdown, one local ad […]
By Steve Merino, Chief Creative Officer, Aloysius Butler & Clark Last night, the 49ers and the Chiefs weren’t the only ones battling it out for national dominance. Michael Bloomberg, Donald […]
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