Liz Keller - Delaware Business Times

Hospitality, News Briefs, Tourism

Summit highlights tourism rebound in Delaware

Jacob Owens December 6, 2021

DOVER – A year after the COVID-19 pandemic essentially ground travel and tourism to a halt for several months, Delaware is seeing a rebound in visitors, according to state officials. Hotel occupancy is estimated to ...

0 Comment 318 Views

DE Turf Aerial Shot

Insider Only, Kent County, News, Tourism

🔒 Kent County’s DE Turf puts Delaware on sports tourism map

Katie Tabeling August 3, 2021

FREDERICA — Back in 2008, the DE Turf Complex started like almost any project does in Delaware: a group of business leaders standing in a field with a vision. In this case, the field was ...

0 Comment 779 Views

State announces additional DE Wins! prizes

Mike Rocheleau June 11, 2021

WILMINGTON – Governor John Carney and the Delaware Division of Public Health (DPH) announced three new prizes for the DE Wins! raffle, including two scholarships from Wilmington University and tickets to every show at The Grand during the ...

0 Comment 849 Views

Government, News, Tourism

Delaware Tourism Office launches incubator, workshops

Jacob Owens February 26, 2021

DOVER – With the state’s tourism industry still stung by restrictions connected to the COVID-19 pandemic, the Delaware Tourism Office is launching a new incubator and workshop program to help ensure businesses are prepared for ...

0 Comment 419 Views

News, Tourism, Travel

Locals remain a tourism bright spot, survey finds

Katie Tabeling November 30, 2020

DOVER — While many are still reluctant to vacation amid the pandemic, a recent survey found that Delaware’s biggest tourism asset may be its own residents. The marketing data, which included national travel trends from ...

0 Comment 613 Views

[caption id="attachment_218038" align="aligncenter" width="1024"]

Gov. John Carney addresses the Delaware Tourism Summit on Dec. 2. | PHOTO COURTESY OF DTO[/caption] DOVER – A year after the COVID-19 pandemic essentially ground travel and tourism to a halt for several months, Delaware is seeing a rebound in visitors, according to state officials. Hotel occupancy is estimated to 31% increase this year, with hotel revenue rising 50% over last year’s difficult stretch. “We’re seeing visitors coming from new markets like Pittsburgh, Chicago, Boston and Atlanta, which are areas that the Delaware Tourism Office targeted during an impactful awareness campaign in January of this year,” Delaware Secretary of State Jeff Bullock told attends at the Delaware Tourism Summit held Dec. 2 at the Chase Center on the Riverfront. “Through innovative strategies and working together across private and public sectors, we will continue to move the tourism industry forward which is a vital part of the state's economy, contributing over 44,000 jobs statewide.” Longwood International, a national market research firm, also reported that Delaware is also attracting an increase in younger visitors, specifically those in the 18-34 age group, who now represent more than half of all visitors. The First State also has a high rate of satisfaction among visitors which results not only in return visitors but economic development opportunities for relocation and business development. [caption id="attachment_218037" align="alignleft" width="300"]

More than 160 professionals attended the Delaware Tourism Summit on Dec. 2. | PHOTO COURTESY OF DTO[/caption] The annual summit hosted by the Delaware Tourism Office provided the industry’s small business and nonprofit organization professionals a day of learning that delivered both helpful knowledge and a boost of energy for businesses focused on moving ahead. Over 160 attendees gained training from local and national experts in diversity, equity and inclusion (DEI) efforts, marketing, videography, social media analytics, and even tips on reconnecting with co-workers in a post-remote world. Breakout sessions throughout the day showcased speakers from across the country including Miles Partnership, AB&C Creative, Tourism Diversity Matters, 1440 Film Co., Coraggio Group, Carvertise and many more. Keynote speaker Andrew Davis shared with attendees that they will continue to see increased demand in 2022 and provided best practices to Delaware’s destinations on how to sell and market their businesses during a time of information overload. “Over the past year, we have worked to provide resources and educational opportunities to the tourism industry based on their top concerns and challenges including the Summit, online webinars, an educational portal and the Destination Development Program,” said Liz Keller, director of the Delaware Tourism Office, in a statement. “We wanted to end the year with as much information as possible so that our small business and nonprofit organization professionals have all of the tools needed to make 2022 a success.” Gov. John Carney greeted the attendees and thanked them for their “resilience and innovation” over the course of the pandemic. “In 2022, Delaware’s tourism industry has much to look forward to, and with your continued creativity, hard work and enthusiasm, we hope it will be a positive year for this industry,” he said.