Don’t forget this one important thing on this Independence Day Light up the charcoal, throw on your swim trunks, crack a cold brew or seltzer. Maybe even set up those bottle rockets if you’re below the legal limit. It’s Independence Day—enjoy it. Is it cliche to request that you also take a moment to remember what Independence Day is all about? To ask you to […]

Do you TRUST your Payment Processor with your money and your reputation? The most common question we hear when speaking to a potential new client is, “What is your rate?” the savings is what they focus on.  What good is the savings if you are not receiving your transaction deposits?  When it comes to your money, you need a payment partner you can trust.  Do you have […]

Delawareans cook up culinary careers with new apprenticeship programs The restaurant industry is the second-largest private-sector employer in the United States, according to the National Restaurant Association Educational Foundation (NRAEF), and there are 13 million restaurant and foodservice employees nationwide. According to the Delaware Restaurant Association (DRA), the restaurant industry is Delaware’s largest tourism component, top small business employer and fourth-largest employer overall. With […]

8 steps to a persuasive brand messaging map It happens! You started your business or organization without carefully documenting all the essential elements of your brand story. You’ve tweaked words here and there over the years. But deep down, you know you haven’t nailed your brand message.  The good news: It’s never too late to create a brand messaging map. The document should […]

Homegrown venture capital analyst says Delaware is a fertile field for entrepreneurs According to WalletHub, Delaware offers the #5 Best Innovative Environment in the United States and is the #8 Most Innovative State. And Delaware clearly believes in its innovators – it’s also the #1 state for Venture Capital Spending Per Capita. Homegrown venture capital advisor Pedro Moore got his first taste of entrepreneurship when he spent […]

An easy e-commerce solution for small business Cash flow has become a critical component to doing business in the new economy. During Covid we saw an increase in contactless payment methods to ensure the safety of patrons and merchants alike. Many businesses had to scramble for new terminals that offered tap-to-pay as a contactless way to do business and keep the money […]

Delaware Small Businesses Resume Global Travel Boosting Export Sales After two years grounded in the US due to the pandemic, Export Delaware is ready to travel the world again! We’ve got an aggressive travel schedule planned for Delaware small businesses that are ready to expand their exports around the world. So far we’ve traveled to Dubai (March 2022) and are headed to South Africa, […]

4 Steps to Elevate Your Marketing and Reel in Results  Marketing evolved at an unprecedented speed during the pandemic. Technology created a massive digital transformation. Messaging shifted to emphasize authenticity and human connection.  Yet by focusing on what’s most important to connect with customers and improve their experience, we create better results. These cost-effective strategies will help lift your marketing:    1. Refine your promise […]

Why Your Small Business Should Take the Long View on Inflation  When you hear and read about inflation, the attention is typically placed on inflation’s impact on the cost for consumer goods, and for good reason. High inflation hits people where it hurts most—their wallets. But small business owners and operators must deal with inflation’s impacts as well, and as it continues to be a major […]

Are you Confident with your Video Conferencing System? When establishing business relationships and attracting new talent, the technological competence of your video conferencing system is imperative. Your organization’s video conferencing system can either bolster your team’s confidence or become a source of frustration. When analyzing whether your current video conferencing system is helping you make a good impression, ask yourself the following questions: […]