Edmondo J. Robinson, M.D., MBA, FACP, serves as the Chief Transformation Officer and Senior Vice President, Consumerism for Christiana Care Health System.
In this role, Dr. Robinson has responsibility for transformation of health care delivery to advance population health initiatives and move from volume-based to value-based care with a special focus on developing and managing Christiana Care’s consumerism strategy. Using an entrepreneurial spirit he works closely with Service Line and Essential Services leadership as well as other internal and external partners to meet strategic goals of optimal health, exceptional experience and organizational vitality with an emphasis on using innovative tools.
Does Your Company Have an Identity Crisis?by Edmondo Robinson-A company’s brand is perhaps the strongest customer-facing symbol of its value and mission. A strong brand also achieves two more goals: 1) It portr